Editor's View: Breaking CONEXPO News from Las Vegas
by Karen M. Scally
January 17, 2011
Recently, I received the results of Site Prep’s Reader
Profile Study. One of the purposes of this study is to tell our staff here at
the magazine what kind of information you, our readers, find the most
valuable.
According to the study, more than 68 percent of respondents say they turn to
Site Prep for information on new products and technologies. In fact, it is the
No. 1 reason that respondents say they reference the
magazine.
Since products are what you say you love, we want to continue to find ways to
bring you the latest product news in the timeliest manner. Next month, the
industry’s attention will turn to Las
Vegas for CONEXPO-CON/AGG 2011. The monstrous event—held
March 22-26 at the Las Vegas
Convention Center—will
feature more than 2,000 exhibitors covering 2.2 million net square feet of
exhibit space, according to show organizers. Many manufacturers plan to roll
out their new products at that time.
Site Prep is planning to cover the news stemming from the show in a variety of
ways. First, in this issue, you will find our “CONEXPO Preview”—a sneak peek at
some of the products pertaining to the site preparation industry that will be
introduced at the show (See “New Products & Equipment” ).
Second, we’ve made it easy to find all CONEXPO-related news on our website, www.siteprepmag.com, by creating a section that is solely devoted to items about
CONEXPO. You’ll find the section on the left-hand side of our homepage, and it
will be continuously updated in the weeks leading up to the show, as well as
during the event.
Third, we plan to send out a special edition of our Industry Dirt eNewsletter
live from the show floor. This eNews will be packed with products just unveiled
to the industry. If you’re not already signed up to receive Industry Dirt, you
can do so on our website. You won’t want to miss out!
I will also be posting news to our Facebook wall (like us at facebook.com/sitepreppage)
and tweeting (follow us @siteprep) as I tour the exhibits. For those of you who
can’t join us in Vegas, you can keep up with the show right from the comforts
of your office.
Our goal is to keep you readers up on all the latest innovations in the
industry. Please let us know if there’s a way we can serve you better, and we
hope you’ll stay tuned to Site Prep for all your CONEXPO
news.
Karen M. Scally
scallyk@bnpmedia.com
Karen M. Scally is the editor of Site Prep.
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