Sellick Equipment Partnership with Equipment Web Services
October 20, 2009
NORFOLK, Va. — Equipment Web Services (EWS), a leading comprehensive Internet solutions provider for the heavy equipment and trailer industries, and a division of Dominion Enterprises, is the exclusive Internet marketing services provider for the Sellick Equipment Limited dealer network. Sellick is a leading manufacturer of rough terrain material handling equipment. The partnership was formed in an effort to increase and enhance the presence of Sellick dealers on the Web.
As a Sellick partner, EWS provides participating Sellick dealers with a Web site and the ability to track leads, gauge increases in awareness, and monitor sales growth. The EWS Web-based marketing solution is designed to facilitate and improve communication between dealers and their prospective buyers and to convert Web site traffic into new customers.
“Sellick recognizes the value of Internet marketing and the importance of having a cost-effective tool that will drive Internet sales to their dealers’ businesses,” said Jennie Davis, OEM relationship manager of Equipment Web Services. “EWS looks forward to the opportunity to work with Sellick and provide their dealers with unsurpassed Web site solutions and service.”
Online research plays an increasingly integral role in the buying process as consumers save time by researching potential purchases prior to visiting a dealership. Now more than ever, in a downturned economy, dealers understand the importance of maintaining an online business presence. Web-based marketing (using a Web site in conjunction with other online marketing strategies) has proven to be the most cost-effective marketing tool for equipment dealers.
“This is an excellent marketing tool for Sellick dealers to generate new customers. EWS has put together a very professional service to help Sellick and Sellick dealers capitalize on today’s web buyer,” said Dell White, sales and marketing manager for Sellick Equipment.
ABOUT EQUIPMENT WEB SERVICES
Equipment Web Services (www.equipmentwebservices.com), a division of Dominion Enterprises, is a leading Internet solutions provider for the heavy equipment and trailer industries. Headquartered in Norfolk, Va., it is part of the Commercial Web Services (www.commercial-web-services.com) family that includes Truck Web Services (www.truckwebservices.com) and Agricultural Web Services (www.agriculturalwebservices.com). For more information about Equipment Web Services, call toll-free 1-866-529-6008 or visit www.equipmentwebservices.com.
Dominion Enterprises is a leading marketing services company serving the automotive, enthusiast and commercial vehicle, real estate, apartment rental, and employment industries. The company’s businesses provide a comprehensive suite of technology-based marketing solutions including Internet advertising, lead generation, CRM, Web site design and hosting, and data management services. The company has more than 45 market-leading Web sites reaching more than 16.7 million unique visitors, and more than 450 magazines with a weekly circulation of 4.3 million. Headquartered in Norfolk, Va., the company has 5,400 employees in more than 200 offices nationwide. For more information, visit www.DominionEnterprises.com.
ABOUT SELLICK EQUIPMENT LIMITED
Sellick Equipment Limited (www.sellickequipment.com), a subsidiary of the Avis Industrial Corporation, is a leader in the field of rough terrain material handling equipment. From its humble beginnings in 1968, Sellick has emerged as one of the most progressive manufacturers of rough terrain forklifts and attachments in the industry. Started by Walter Sellick and his two sons, the company has grown and prospered on the principle of providing users with "quality machinery at a fair price." This philosophy, combined with ease of parts and service availability and total product support of everything they manufacture, has served their many customers well over the years. For more information about Sellick Equipment, call (519) 738-2255 or visit www.sellickequipment.com.
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