Genie Introduces New Website
February 14, 2012
REDMOND, Wash. - Terex Aerial Work Platforms (AWP), a
business segment of Terex Corporation, announced the launch of the newly
improved Genie North American website, www.genielift.com, for its complete
offering of Genie branded equipment and Terex light towers. The site provides
detailed information about the products and resources available to customers in
the North American market. A user-friendly design makes finding the right
information simple and intuitive so visitors can find what they need, when they
need it.
“This new and improved website provides our North American customers with quick
access to the information that matters most,” said Mike Samora, senior director
of marketing and market intelligence, Terex AWP. “With a wide range of Genie
products offered around the world, it’s important that our customers can easily
access content for their specific market and needs.”
Redesigned product pages feature downloadable specification sheets and
brochures, photos and videos. The new online sign up capability allows
customers to receive the latest Genie news and promotions directly to their
email. Literature and branded merchandise ordering is made easier with improved
access to the online “Genie Store” and downloadable merchandise catalog.
Additional site features include regional contact information, online parts
ordering, access to the used equipment database, dealer locator and detailed
information about training, service and safety.
The North American Genie site follows the recently launched Terex
Corporation website (
www.terex.com) and Genie multi-lingual sites for customers
in Europe and the Middle East.
Visit the site today at
www.GenieLift.com.
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